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Showing posts from October, 2024

Brand Corporate Identity/ Task 2 Logo

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 Brand Corporate Identity/ Task 2 Logo Tyra Franchesca Valerie Anthony / 0368223 Brand Corporate identity  Bachelor of Design in creative Media  Lecture 4 | Brand Ideals A brand ideal represents a higher purpose for a brand or organization that extends beyond the products and services they offer. It is the inspirational reason for the brand' s existence and serves as a large goal. The most effective leadership team operates with a shared intention, as this unity is essential for shared intention, as this unity is essential for connecting with the target market. An ideal is an ongoing process.  Brand values foster genuine engagement and guide a brand towards achieving better status with consumers. These values act as a "true north", steering the brand toward market success. Therefore, they should be consistently maintained and followed. Effective brand values resonate with consumer's ideologies while aligning with the brand's passions. Lecture 5 | Positioning Brand...

Brand Corporate Identity/ Task 1: Breaking Brand

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  Brand Corporate Identity/ Task 1: Breaking Brand 23/09/2024 - 07/10/24/ Week 1 - Week 3 Tyra Franchesca Valerie Anthony Brand Corporate Identity/ Bachelor of Design (Hons) in Creative Media/ Taylor's University  LECTURE 23/08/2024  During our first class, Ms. Lilian went over the MIB and informed us of the tasks we will have to look forward to during this upcoming semester. She also briefed us on our Task 01 & Task 02 as we were to start them right away. Below is a screenshot of some notes I took during the class when she was helping us understanding what was needed for us to do for the next class for us to prepare for the breaking brand task. Lecture 01: Introduction Branding is one areas of graphics design that plays a big role in society. Branding plays a big role in business and marketing. An exciting area as it represents/ symbolizes a corporation, small business, NGO, etc. A symbol can become a word mark and then, a larger identity.  It was reminded yet a...

Packaging and Merchandising Design/Exercise

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  Packaging and Merchandising Design / Exercise 23 Sep 2023 - 2 Oct / week 1 - week 4  Tyra Franchesca Valerie Anthony Packaging & Merchandising Design / Bachelor of Design (Hons) in Creative Media / Taylor's University  INSTRUCTION EXERCISES Exercise 1: Case Study Analysis final case study Exercise 2: Box-Making Fig 2.2 Hand Cream Fig 2.3 Toothbrush box Fig 2.5 Box # 1 Hand Cream  fig 2.6 box #2 Sun Cream REFLECTION  FEEDBACK week 4  make a new design of the cream packaging for week 5 to come and show the design  week 3  make measurements simple as the design  make everything align do not make anything larger than the design  continue and submit in drive week 2  do not just create a design choose one is easy to do and work with week 1  update the google drive  OBSERVATION During this design process learning something new that would be helpful for me to learn as taking a cream and toothpaste to create a new box for the...